Jar of Sparks (NetEase)
//
2023
Awakening

Awakening
An emerging universe becomes the identity of a new game studio.
Year
2023
Company
Jar of Sparks (NetEase)
Role
Studio Creative Director
I led the creative vision for Jar of Sparks’ announcement film, collaborating with Territory Studio and creative lead Ryan Jefferson Hays. The concept treats an idea as a physical force: something that builds, expands, and breaks through its surroundings. Image, music, and sound develop together toward a sudden release. The film launched with the studio’s website in June 2023, establishing its creative character while its first game was still in development.





